• Home
  • Blog
  • Blog

A Comprehensive Guide to Buying Gold: Everything You Need to Know About Investing in Precious Metals

Understand the Different Types of Gold

Before you buy gold, it is important to understand the different types of gold that are available. You can purchase gold jewelry, gold coins, gold bars, and gold ETFs. Different types of gold have different levels of purity, and the type that you purchase will depend on your reason for investing in gold.

Let’s look in detail at the different types of gold you can purchase:

Investing in Physical Gold

Investing in physical gold is one of the most reliable and secure ways to diversify your financial portfolio. There are a few different types, each with their own distinct characteristics to consider before buying.

  • Gold Bullion Coins: Precious-metal coins such as Canadian Gold Maple Leaf, South African Krugerrand and the American Gold Eagle are among the most popular gold coins for investors who want to own gold in a tangible form. These coins typically have the potential to appreciate faster than other forms of investment-grade gold, as they are all based on their melt value and not necessarily on rarity or numismatic value.
  • Gold Bullion Bars: Because they don’t require protective packaging and shipping as coins do, bullion bars tend to be less expensive than coins. They come in all sizes, ranging from one troy ounce up to 400 troy ounces – known as London Good Delivery Bars, which are primarily used by institutional investors such as banks, pension funds or large companies.
  • Numismatic Coins: These encompass any gold coins that were minted prior to 1933. Their rarity makes them highly sought after by coin collectors due to their higher numismatic value rather than just melt value. As a result, investors can often expect above-market returns if buying at proper prices when dealing with this type of investment-grade gold.

Investing in ETFs

An Exchange-Traded Fund (ETF) is a diversified basket of securities that trades on exchanges like stocks. Gold ETFs track gold prices and offer an easy, cost-effective way for investors to enjoy exposure to the precious metal. ETFs represent an instant portfolio of investments that are traded – bought and sold – in a single transaction.

ETFs allow you to gain access to a commodity or investment without physically owning it. For example, when you invest in gold ETFs they hold physical gold which generate the fund’s returns. ETFs are also the most tax-efficient way of investing in gold as you won’t be liable for any capital gains or dividend taxes when invested through this method.

In addition, many Gold ETFs offer features such as leverage and options strategies that allow investors to more easily hedge their investments against market volatility; some funds also offer futures and over-the-counter products, allowing institutions to better manage their investments. ETFs may also be used as part of a tax efficient strategy by allowing investors to offset gains from other holdings with losses from an index or commodity related fund – in effect becoming a hedge against the performance of those specific assets.

It is important to note that there may be additional management fees associated with investing through Gold ETFS and these vary from fund manager to fund manager; research should always be conducted prior to making any decision regarding investments.

Investing in Stocks

Investing in stocks may seem like a daunting task, especially when it comes to gold stocks, but the process is relatively simple if you understand the basics of gold investments. Stocks are representations of company ownership and can be thought of as a way to invest in a company’s performance. The actual amount of gold owned by a company may vary, as holding large amounts usually requires special permission from regulatory agencies. Gold stocks also have the potential for gains through gold’s rise in price, but may have greater risks due to the stock’s volatility and decline.

Types of gold stocks:

  • Exploration and mining stocks: Investing in these types of stocks is less speculative as it often involves companies that are actively mining or exploring for new sources of gold but will also include some smaller companies with little or no track record. Typically they offer greater risk compared to other forms of investments due to their focus on production instead of price stability.
  • Joint venture and royalty stocks: These type should be considered more speculative although there are times when they can provide above average returns due to their links with existing mines where access and management expertise are already established.
  • Gold streaming companies: These operate differently than traditional firms that mine for profit as they typically buy rights concerning a specific amount or percentage of future production from a specific mine at discounted prices. This can provide them with an almost guaranteed return on their investment since royalty discounts rarely fluctuate significantly during any given time period however this type will include higher risk than those companies linked with existing mines.

Determine Your Investment Goals

Deciding to invest in gold is a big decision that requires much thought and consideration. Before you buy any gold, it’s important to first determine your investment goals. Do you plan to buy gold as a way to diversify your portfolio or do you have longer-term goals for gold as a store of value? Knowing your objectives will help you determine which type of gold to purchase and how much to invest.

Short-Term Goals

Investors who are trying to determine which type of gold to purchase should consider their short-term goals. If you are looking for a safe-haven in which to store value, then people generally recommend buying physical gold (coins and bars) as investments like stocks can be volatile in the short-term.

On the other hand, if you need a more liquid option for shorter periods then you might want to choose exchange traded funds (ETFs). ETFs track gold prices and can provide access to different types of precious metals, such as silver and palladium, while offering some liquidity that is less than what is seen with stocks or bonds. They also have lower management fees than owning physical gold.

For those looking for the highest returns in the shortest period of time, there are leveraged products available such as futures contracts or options. However these types of investments come with higher levels of risk so should only be used by experienced investors that understand how these markets work and have their own stop loss orders in place.

Long-Term Goals

When establishing your goals for buying gold as an investment, it’s important to first determine the time frame in which you plan to achieve those goals. An investment horizon of 5 years or more can be considered “long-term” and requires a different approach than short-term investments which are generally considered to be 1 year or less.

Long-term investors often focus on creating a diversified portfolio that takes advantage of the traditional “golden triangle” strategy: buying stocks, bonds, and other investment vehicles. Within this diversified portfolio, long-term investors may also choose to buy gold coins or bullion in order to hedge against other investments that could potentially become devalued due to sudden economic swings or institutional risk situations. It’s important that any potential investor conduct research before investing in gold and understand the risks involved before committing a large amount of capital towards the purchase of gold.

Gold has proven itself throughout the centuries as a valuable asset; however, its price fluctuates widely with market conditions so it may not always be suitable for all investors. Additionally, gold does have additional storage costs associated with it that are not widely publicized. These costs should be factored into any long term investment plans when deciding how much money should be allocated towards investing in gold.

Research Gold Prices

Before buying any gold, it is essential to research the current gold prices to make sure you get the best deal. Knowing the current gold prices can help you determine the best time to buy as well as the most reliable sources to purchase gold.

In this section, we will explore how to research gold prices and the importance of doing so:

Spot Price

Spot prices refer to how much one troy ounce of gold currently costs. It is the most commonly quoted and used price when looking at gold on the commodities exchange. Spot prices are the benchmark for pricing physical gold, silver, and other precious metals. You will find spot prices for 19 different precious metals: zinc, lead, platinum, palladium, copper, silver and gold – mostly in US Dollars.

When it comes to investing in gold or other precious metals investments (such as coins or bullion), investors always consult the spot price of gold first. This is mainly because they use price movements over time as a method of gauging trends in the market and making investment decisions based on those trends. Generally speaking, when spot prices rise this means that traders are buying more gold than they are selling; conversely; when spot prices fall it generally means that traders are selling more than they are buying.

The spot price of an ounce of gold serves as an indication of how much a given amount of physical goods (e.g., coin or bullion) will cost – usually per troy ounce – but also as a tool for assessing various forms of derivatives such as futures contracts and exchanges traded funds (ETFs). When considering ETFs there is one important thing you should know; unlike stocks which typically have a pre-determined number listed and ready to trade each day on exchanges or OTC markets; ETFs track their holdings very closely against the underlying index or commodity basket that it’s designed to mimic. So if you hold an ETF tied to changes in the gold spot price it won’t be trading based completely off fluctuations in that specific asset alone; rather its performance can be tied largely to how much actual tangible goods change over time meaning fluctuations in other commodities will affect your return outcome too.


The price of gold is determined by a variety of factors that can affect the market. In addition to considering the spot gold price, when investing in physical gold it is important to take into account premiums.

Premiums are additional costs associated with the purchase of gold coins, rounds and bars. These costs are a reflection of the value-added features which help to ensure liquidity, portability and recognition of your investment. As such, premiums help to offset these cost increases compared to the basic spot price.

There are several types of premiums associated with gold investments:

  • Mint Premiums: The most common type of premium related directly to minted products (coins, rounds). Mint premiums vary based on design, craftsmanship and availability – they are often higher for more sought-after coins and designs.
  • Distributor or Dealer Premiums: Distributors charge premiums for order fees or other additional services outside those offered by coin mints such as education and professional assistance.
  • Certification Premiums: For investors interested in bullion investments highly valued for their conformity and uniformity may opt for certified bars with higher premiums due to certification fees from refineries or grading services.

Choose a Seller

When you’re looking to buy gold the first step is to find a reputable gold seller. You need to be sure that the seller is a reliable and experienced one to ensure that you get a good quality product.

There are several ways to go about choosing a seller, but the most important factor is that they have a good reputation and are respected in the industry. It is also important to make sure they have a good return policy in case your purchase doesn’t meet your expectations.

Local Gold Dealers

Local gold dealers, by far the most convenient option, are usually accessible through classified ads, yellow pages and other media outlets. A search for “gold dealers” or “gold buyers” online should provide you with a list of local businesses to explore. You can also visit local coin shops and pawnbrokers to inquire about the availability of gold coins or bars.

When buying locally, it is important to remember that it is difficult to discern the real value of an item without prior knowledge – and that these businesses may not always offer a fair price. Consider researching current market prices before making any sizable purchase, as this will help inform your decisions and prevent you from being taken advantage of.

Online Gold Dealers

Online gold dealers are a great way for those interested in buying gold to get the best price on their purchase. By shopping online, you can compare prices among a variety of sellers and sources, giving you the opportunity to find the best deal. It is important to be vigilant when buying gold via the internet, however, as many fraudulent companies exist and there is no protective legislation when making such transactions.

When buying gold online it is important to start by researching established retailers. Reputable companies will be glad to provide background information and share details of their business practices, as well as their return and shipping policies so customers can feel more comfortable placing an order with them. Additionally, reviews from past customers can be a useful indication of how client-friendly a retail company should be.

It’s also wise to consider payment security when selecting an online dealer. Most reputable retailers offer secure payment methods such as PayPal, so that customers can pay for their purchases without feeling exposed and vulnerable to cybersecurity breaches or scams. Stores that utilize these safe and reliable payment methods are usually more dependable than those that do not employ these practices since it shows they take security seriously and prioritize customer satisfaction before all else.

Finally, it’s important to know the value of your gold before you make any purchase online in order to ensure that you’re getting the most for your money. Ensure that the seller provides accurate quotes related to market rates at all times or consult with an expert who specializes in precious metal trading prior to finalizing any deals on services or items related to purchasing gold online.

Bullion Banks

Bullion banks are banks that deal with precious metals, such as gold and silver. These banks act as an intermediary between buyers and sellers of bullion, storing and recording all of the transactions. They also provide a wide range of services to both buyers and sellers, including safe storage, appraisals, currency exchange, and more.

As such, they can be an ideal choice when purchasing gold or other precious metals.

When choosing a bullion bank for your gold purchase, consider a few important factors:

  • Start by researching which banks are available in your local area – some may be larger national institutions or smaller regional ones.
  • You’ll also want to make sure you’re choosing a bullion bank that is secure and has been in business for some time – it’s essential to do your due diligence on this front to ensure that you’re working with a reputable institution.
  • It can also be helpful to look for a bullion bank that offers detailed guidance about investing in gold and other precious metals – many will post helpful resources on their websites or provide educational seminars at various points throughout the year.
  • Lastly, you should check into any loyalty programs offered by the bank – these can help you save money over time on purchases made through the institution.

By taking all of these factors into account when selecting a bullion banker for gold purchases, you’ll be better equipped to make informed decisions and find the right fit for your needs.

Make Your Purchase

Buying gold is an exciting experience, but it can also be a bit overwhelming. It’s important to do your research, know what you’re buying, and consider the pros and cons before making your purchase.

This section will cover the basics of purchasing gold, including:

  • What to look for
  • Where to buy it

Payment Options

When making a gold purchase, there are several payment methods available for buyers. Before choosing a form of payment, buyers should carefully consider their budget and the cost of each payment method. Here are some popular payment methods to consider:

  • Cash: This is probably the most widely accepted form of payment when buying gold; however, it can be impractical if you are buying large amounts since cash is often hard to move and store. Cash payments also provide buyers with little or no protection if something goes wrong with the purchase.
  • Credit Cards: Most dealers accept major credit cards as well as newer virtual forms of currency like Bitcoin and Ethereum. Some dealers may even offer a discount for card payments because they save money on processing fees. While it’s an easy and convenient option, credit cards will generally have higher associated fees than other options – so it’s good to be aware of those fees before finalizing your purchase.
  • Bank Transfer: This is a safe and secure way to trade funds without paying any transaction fee (just the basic bank account rate). Bank transfers are advantageous for larger purchases since they don’t involve carrying large amounts of cash or dealing with any potential security risks associated with online transactions; however, transfers can take longer to process than other forms of payment so it’s important to factor in time for processing into your overall purchasing timeline.
  • Checks: Checks are widely accepted by many gold dealers and will offer more protection against fraud than cash or credit cards, though they can still take up to five days until the money clears in your account after the check is received. Some dealers may charge a small fee for check payments, so make sure you know all associated costs before moving forward with this option.

Delivery Options

The preferred method of delivery for gold purchases depends on your needs and preferences. Many dealers offer a selection of choices, including:

  • Registered mail: Most economical choice; delivery time is typically 3-7 business days, with signature required upon receipt.
  • FedEx or other courier services: Faster than regular mail; tracking number is usually provided for delivery confirmation.
  • Direct deposit or pickup at the dealer’s location: Can be arranged if ordering directly from the supplier; typically requires payment in advance by check, wire transfer or cash. Pick up can often be scheduled at a convenient time.
  • Stored Gold: Your gold purchase can also be securely stored with a third party custodian such as an IRA custodian. This is often favoured by those looking to hold their investment for the long term and take advantage of tax benefits available when using an IRA account.

It’s important to do your research before you purchase gold to find out what options the dealer offers and select one that fits your needs best.

Storage Options

When you decide to purchase gold, there are several ways to keep it safe. One option is to store your gold in a secure vault with a reputable precious metals dealer. This option is generally popular among investors who buy larger amounts of gold and also have access to secure storage locations across the country.

Another way you can protect your gold investments is by storing them at home. This method allows for easy access, but it’s important that you take security measures—like closets with secure locks or safes—that protect your gold from theft or damage.

A third option for secure storage is an offsite depository, which has both advantages and disadvantages such as accessibility and protection from theft, though fees may apply for this service. It’s important to do your research before deciding on which storage option best suits your needs and budget as fees vary depending on your specific situation.